Thái Lan giảm 18% mục tiêu khách quốc tế, chuyển hướng sang “du lịch chất lượng”
Cập nhật: 08:57 05/04/2026 GMT+7
Ngành du lịch Thái Lan đang thực hiện bước chuyển mình chiến lược: Từ bỏ mục tiêu chạy đua số lượng để tập trung vào mô hình “du lịch chất lượng”. Mục tiêu trọng tâm của lộ trình này là thu hút nhóm du khách có mức chi tiêu cao, nhằm giải quyết nghịch lý lượng khách tăng nhưng doanh thu sụt giảm.
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